Thursday, December 03, 2009

I swear there are real concerns in the world.

Tiger Woods is a sinner. Who among us is free to cast first stone?

But is this a media crisis?

Yes, it's a crisis. It's a crisis for a man and a woman whose personal bond has been tested and whose private lives are in turmoil. And it's none of our business. And it's none of his sponsors’ business, either. He's right to say that personal sins should not require public confessions. Not one of us deserves one, least of all his sponsors.

His not backing down from his beliefs that this is a private matter is totally appropriate; and his sponsors should be scared that HE will drop THEM if they try to tell him what to do. He's already earned more than he can effectively spend in a lifetime.

Those sponsors threw themselves at him. They sucked up. They wrote outrageous checks. They did whatever they needed to do to curry his favor. They use him far more than he uses them, and the reason for their irrational exuberance is his golf game.

Those sponsors are owned nothing more than a dozen (or so) extraordinary games a year; tiger delivers.

The shame is ours. It's time someone like Tiger helped this country shed the chip we have on our collective shoulders. We have a belief (we, the collective US consciousness) that if you earn a lot of money for being the best at something - the very best ever - you deserve what you get in the way of public scrutiny.

We are jealous. We believe that for every win, there must be a loss and for every success there must be a price to pay. Quaint colloquialism.

But it's utter hokum.

Tiger would be stupid to turn down the millions he's been showered with; no one would think him sane if he did it. And we would be stupid to think that we'd willingly put up with lascivious voyeurism for a few extra dollars.

Now it's time for us all to stop demanding that he have/practice/commit better PR. And it's definitely time for us to stop calling for his head.

I have read somewhere, somewhere important, that you should not do unto others, what you would not have them do unto you.

We need to grow up. We need to get over the idea that he owes us anything. And, we need to hope that he continues to play golf.

Because the alternative would mean a great loss for the game. What would that prove?

Now, there is an economic melt-down in Dubai, ongoing civil wars in Africa where millions of women and children are raped every year, and 10.2 percent unemployment in this country. Really.

Let’s talk about crises.

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